Newspaper revenues were down in 3Q, for 25th quarter in a row. bit.ly/TkA3p2Anyone following The Baltimore Spectator and managing editor James MacArthur, knows the passion with which he preaches.
— Poynter (@Poynter) November 27, 2012
For years now, one man has been sounding the trumpet louder than most, decrying the end is near. Like so many once exciting and groundbreaking developments in communication, the day-of-the-end, of the newspaper is now nearer than ever. Even at the door.
Just like the telegraph -- once seen as one of the greatest innovations in disseminating information -- was eventually replaced by successive technologies, starting with the telephone. The newspaper perhaps should have already been laid to rest, but is being held together by a deceptive facade of non-existent vitality.
Is a person in a vegetative state, on full life support really considered "alive?" It's the same for the newspapers. As revenue continues to bleed, the very lifeblood of the once dominant media oozes away, bringing us ever nearer to an inevitable utter complete collapse.
The writing is literally on the wall, but despite that, like the orchestra playing a sweet serenade on the Titanic, as the mighty vessel continued to take on water, it will be a while before the slowly sinking ship is completely submerged.
Leaping to safety too late can sometimes be futile. One who delays can find themselves being pulled under by a swirling whirlpool to certain death.
It's truly sad to see the demise of a medium that's had such a huge, instrumental role in the great history of our county. The world has been shaped by words written in newspapers.
When it's all over, like we do with departed loved ones, it's certain there'll be gatherings and conversations filled with fond memories of the formerly living.
In the meantime, new media entities, independent reporters and others continue to grow in strength, reach, quality and penetration. In nature, once a vacuum is created, it's empty space is soon filled.
Even in the forest, the old growth eventually has to be cleared, for the new growth to rise. Sometimes they die of old age, sometimes its a brutal fiery death, as the trees are consumed in a raging inferno.
Speaking of trees, you know they make paper from dead ones right? Newspapers.